Executive Director, Global Branding job vacancy in KPMG (St. Louis, MO 63102)

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Company name : KPMG
Location : St. Louis, MO 63102
Position : Executive Director, Global Branding

Description :
Known for being a great place to work and build a career, KPMG provides audit, tax and advisory services for organizations in today’s most important industries. Our growth is driven by delivering real results for our clients. It’s also enabled by our culture, which encourages individual development, embraces an inclusive environment, rewards innovative excellence and supports our communities. With qualities like those, it’s no wonder we’re consistently ranked among the best companies to work for by Fortune Magazine, Consulting Magazine, Working Mother Magazine, Diversity Inc. and others. If you’re as passionate about your future as we are, join our team.
KPMG is currently seeking an Executive Director, Global Branding to join our Global Clients & Marketing team which is a part of KPMG International.

Accountable for setting the strategic direction, activation and protection of the KPMG brand in alignment with the overall KPMG vision, business objectives and marketing strategy
Areas of responsibility include Positioning, Visual Identity/Tone of Voice, Brand Architecture (naming, sub-branding and brand integration for acquisitions)/trademarks, brand management and global brand tracking
Develop and drive forward our brand activation strategy including creating a branded client experience, working with KPMG’s global customer team to ensure our brand positioning is operationalized through our systems, processes, and behaviors
Assist in developing and driving global brand programs that can be activated across KPMG’s member firms
Duties also include sponsorships and global advertising and includes responsibility for the delivery of key corporate programs such as the management of the relationship with World Economic Forum and the annual meeting in Davos


Minimum fifteen years of senior marketing and/or communications experience with minimum seven years of experience at a senior level
Bachelor’s degree from an accredited college/university
Ability to work effectively with the leadership in a strategic advisor role is essential
Demonstrable success in developing and implementing complex (and preferably international) brand and measurement programs, managing measurement strategies, stakeholder engagement and outreach programs which promote business leaders and B2B services
Experience developing compelling value propositions for services and campaigns and creating integrated issue based platforms both for promoting relationships and generating revenue
Proven project management skills with the ability to get buy-in and support for projects from diverse and often widespread stakeholders

KPMG LLP (the U.S. member firm of KPMG International) offers a comprehensive compensation and benefits package. KPMG is an affirmative action-equal opportunity employer. KPMG complies with all applicable federal, state and local laws regarding recruitment and hiring. All qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other category protected by applicable federal, state or local laws. The attached link contains further information regarding the firm’s compliance with federal, state and local recruitment and hiring laws. No phone calls or agencies please.
KPMG does not currently require partners or employees to be fully vaccinated or test negative for COVID-19 in order to go to KPMG offices, client sites or KPMG events, except when mandated by federal, state or local law. In some circumstances, clients also may require proof of vaccination or testing (e.g., to go to the client site).

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